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Before choosing, define your eCommerce website goals, including the size, revenue, and future growth plans. Identify whether you want an easy-to-use interface eCommerce platform or the highest functionality eCommerce platform, and then read up on the features of each eCommerce platform in detail to choose the best eCommerce platform which is suitable for your business.
Shopify E-commerce
Shopify E-commerceShopify is one of the easy-to-use eCommerce platforms, your online store will be set up easily by Shopify’s drag and drop interface. So you don’t need to be a website development expert.
Shopify E-commerce has many available templates and tons of apps that allow you to create an online store quickly and easily. your online store will be set up easily by Shopify’s drag and drop interface. Shopify only has 10 free themes and for each online sale, it takes 1.6%.
BigCommerce
BigCommerce is a leading cloud eCommerce platform that has a variety of templates and themes to help you build, innovate and grow your business online by providing the right tools to make it possible to be successful. BigCommerce has highly flexible APIs and the cost for ownership is very low. BigCommerce provides many eCommerce tools for all businesses From small businesses to larger retail brands.
Shift4Shop E-commerce
Shift4Shop isn’t an easy-to-use eCommerce platform because it doesn’t have drag-and-drop functionality and it’s obviously not practical for beginners, unlike BigCommerce and Shopify. Shift4Shop provides practical features like mobile-ready themes, unlimited storage, the latest SEO standards, and marketing eCommerce tools with no transaction fees, and it also helps you with your social media, ads, PPC, and SEO.
Wix E-commerce
Wix is a fully-functional eCommerce platform with over 72 free themes; it is one of the most easy-to-use eCommerce platforms and it does not require any coding skills. Wix E-commerce is suitable for brand new online stores and small businesses because by the time your business is start to grow and you want to improve your business performance, you can add new features to get SEO plans to improve it.
Salesforce Commerce Cloud
Salesforce is an easy-to-use cloud-based platform that allows you to create cloud-based eCommerce stores to integrate all your sales channels, both digital and physical. Salesforce Commerce Cloud provides features like order management, order fulfillment, marketing, eCommerce personalization, and globalization solutions for international businesses.
Salesforce Commerce Cloud claims to help you strengthen your relationship with customers and grow with the world’s first CRM available with Einstein AI.
Squarespace E-commerce
Squarespace is one of the best easy-to-use eCommerce platforms to start your store which provides a wide range of sleek templates and intuitive drag-and-drop tools to design your websites and like Wix eCommerce, it does not require any coding skills. Squarespace eCommerce, unlike Shift4Shop eCommerce, doesn’t provide a lot of features and you’ll have to pay 3% on transaction fees, but it is a practical and great platform for print-on-demand eCommerce businesses.
WooCommerce
WooCommerceWooCommerce is an open-source platform that is a simple, free-to-use plugin for WordPress which allows you to use WordPress’s SEO capabilities and scale your eCommerce store effectively and create a fully functional eCommerce website. Also, the company updates and adds new features but it’s not recommended as WooCommerce might slow down when your business grows and you have to add payment gateways for the shipping.
Prestashop E-commerce
PrestaShop is an open-source cloud-hosted eCommerce platform that means it guarantees a secure, scalable, flexible, and sustainable solution for all their eCommerce projects. PrestaShop eCommerce doesn’t have drag and drop functionality, but it has more than 5,000 free accessible themes, which gives you the ability whether download and use them or customize them to personalize your online store.
Magento E-commerce
Magento is a hard-to-use open-source platform and it doesn’t have drag and drop functionality. Magento eCommerce provides an unrivaled shopping experience for your customers by allowing you to create websites that are truly customizable and powerful. Magento is mostly chosen by web providers as it supports OOP and MVC architecture and has many analytics tools for monitoring and conversion optimization.
| E-commerce Platforms | Ease of use | User Ratings | Overall Rating |
| Shopify | 4.9 | 4.3 | 4.4 |
| BigCommerce | 4.8 | 2.1 | 4.3 |
| Shift4Shop | 4.3 | 2.8 | 3.9 |
| Wix | 4.2 | 4.1 | 4.5 |
| Salesforce Commerce Cloud | 4.0 | 4.1 | 4.0 |
| Squarespace | 3.8 | 4.7 | |
| WooCommerce | 3.3 | 4.4 | 4.3 |
| Prestashop | 2.9 | 4.3 | 3.5 |
| Magento | 2.2 | 3.9 | 3.7 |
Conclusion:
Whichever you pick, these 9 eCommerce platforms provide significant tools for you to optimize your website, get SEO plans, adjust content per user, membership subscriptions, and unlimited products to improve your online store. It’s hard to choose between these 9 perfect platforms but don’t panic, trying these platforms are risk-free as each of these platforms has a free trial, so you can try each of them to find the perfect platform that suits your online store best. Or you can just make it all easy and contact us.
PurpleZ is a top E-commerce website designer in Irvine, our expert team implements the most powerful E-commerce platforms and takes UX and UI design to provide you with a satisfying experience.
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Sources:
https://www.cloudways.com/blog/top-ecommerce-platforms
https://influencermarketinghub.com/best-ecommerce-platform
https://www.mageplaza.com/blog/ecommerce-platform.html#magento-commerce
