Orange County Web Design Company
We are an Irvine, CA based marketing agency offering web design, web development, and eCommerce. PurpleZ is a full-service marketing company in California with our head-office situated in the beautiful city of Irvine. We are a team of experienced marketers, social media experts, website designers, developers, and digital strategists. Through our bespoke result-driven web design and eCommerce solutions, we deliver measurable outcomes that empower our clients. Since 2015, we have worked with hundreds of clients and established ourselves as one of the most trusted online solution providers for businesses in Los Angeles and Orange County areas.
- Information Web Design & Development
- UI / UX Conversion Design
- WordPress & CMS Development
- QA Testing & Integrations
- Conversion Insights
- Conversion Audit
- Google Analytics Review & Analytics Setup
- User Journey Analysis for ROI
- Visual Hierarchy & Conversion Priority
- Web Optimization Strategy & Testing
- Interactive Web Design
- UI Design (User Interface Design)
- Digital Experience Prototyping
- Innovation Workshops & Strategy
- Operational Efficiency Audit
- Concept Validation
- Technical Backend Analysis
- Solution Architecture
- Development & Deployment
- API Integration Analysis
- Custom API Development
- Dashboard Design & Development
- Source Code Authorization
- Reliability & Performance Analysis
- Technical Liaison with API Providers
- Strict Non-Disclosure Agreement
Our Website Design Process in 2023
At PurpleZ we take pride in creating website, user experiences (UX), and digital strategies to tell your story in the most effective way. Our website design professionals based in Irvine with more than 500 portfolio websites have made several changes to build the kind of website you want. To make it easy for you to know how everything works in Irvine best web design agency, we will guide you through each step to the end. This is the best way of website making that is not only personalized but powerful and has a design that will help achieve the anticipated results as well as the client’s expectations.
Our web design starts with SWOT analysis and building our understanding of your business. We speak to key people in your business and dive deep into the data you already have, including your biggest differences, strengths, and your existing website’s performance. Our goal is to start exploring your users as soon as possible. This might involve speaking to your customers to understand their experience on your website, creating or analyzing quantitative research like surveys, or performing user testing on the existing site.
A web design strategy lines up the website’s layout, content, and features with business goals. It’s where we conclude the direction of the web design. At this step, our experienced strategists and website designers collaborate with UX, design, and content specialists to conduct research, identify challenges and opportunities, and make recommendations. In conclusion, we prepare a roadmap that guides the creation of the website interface.
Our orange county web designers based in our Irvine office have designed more than 500 websites. We know web design is where the professional work really starts to succeed. The first thing to consider in our development process is your user flow, so we begin to explore a range of possibilities with you, getting a feel for representing your brand, products, or services. Our website making begins with a series of steps that the visitor takes from the first page where they land toward the CTAs and specific action you want them to take such as a learn more, sign-up, shop, etc.
The deliverables for the UI design phase are full-color mockups of each page, or in more complex projects, we design and develop a sample page, which builds on the wireframes created during planning. Each mockup is presented to you for your feedback as we go, starting with the homepage. And since a fully responsive design is non-negotiable, we design separately for desktop, mobile, and tablet, optimizing every element and interaction for each device.
With our creative content writing team, we craft stories and build personas for your brand. Everyone writes, but not everyone writes for both the audience and Google. Many of our clients in Orange County, Los Angeles, and San Diego areas come to us with a similar problem: “My business is doing awesome things. But no one seems to notice.”
Our copywriters excel at writing content that not only speaks to your key messages but encourages buy-in among audiences and prompts action. They write concisely and impactfully to capture ever-shrinking attention spans. No matter how complex your issue – or competitive your field, our copywriters know how to make a story unfold and make pages flow. Our creative SEO content writers can even think like a first-time site visitor, and make a page attractive to humans and search engine bots like Google, Yahoo, and MSN.
PurpleZ is a full-service marketing agency in California; we are also well-known as the best SEO company in Irvine, Orange County, in 2023. Our website development, along with keyword planning, backlink building, and other onsite SEO services, will provide your website with sustainable organic search engine optimization.
We believe SEO is part of the equation in an effective website, not an accessory. Building your site first and doing SEO later can affect missed opportunities or put existing equity at risk. For that reason, each website we develop is built with SEO front of mind. Our SEO specialists stay involved throughout the project to help ensure we create the right pages in the right places. Page load speed, URL structure, mobile-friendliness, sitemaps, page metadata, and copy are carefully reviewed to ensure they’re discoverable and follow SEO best practices.
PurpleZ is a leading custom web development agency in Irvine, CA. Our in-house development team is proficient in all aspects of the front-end and back-end skills needed for affordable eCommerce or lead generation websites, including responsive web design and open source technologies.
Our team is full of gifted coders and designers that know which Content Management Systems, hosts, and platforms will work best for you. We’ll build your site with the best HTML, CSS, and PHP to get it looking and working perfectly. To sign-off the project, we test the developed website for all major device types as well as all browsers and operating systems. Testing is performed to ensure your site is modern and responsive.