SEO Content Audit

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Monitor Your Content's Performance with SEO Content Audit

Website Content Audit

Website Content audit includes keeping track of your website content such as blog posts, social media posts, events, and landing pages.

Blog Content Audit

We measure your blog content’s quality by analyzing word length, uniqueness, topic relevance, keywords.

Website SEO Content Audit

We conduct an SEO content audit that helps you identify weaknesses in your website search engine optimization.

Social Media Audit

We perform a social media audit to see if your content is consistent with your current brand image and standards.

What we do

SEO Content Audit in 2023: Southern California Small Businesses

PurpleZ, as a provider of SEO content audit services, develops content analytics ideas that help Southern California small to mid-sized businesses. We use analytics tools such as SEMrush and Google Analytics to analyze bounce rates, conversion rates, top pages, number of clicks and permissions, and the like. PurpleZ runs a SEO content audit for your website to increase your traffic and improve your readers’ experience. You might not know the broken links on your pages, but a content audit updates those links.

Content marketing pricing packages are designed to address the complex needs of businesses seeking content strategy, content creation, and content amplification solutions. Companies can easily pick and choose from a medley of content marketing pricing options based on the size and scope of their website presence, the number of desired content assets that need to be created, or a market value charging model for managing paid content amplification. The comprehensive nature of the Pop Results content marketing pricing packages allows an organization to outsource their entire content marketing workflow or select services individually.

$2999 Bronze
  • Content Analysis
  • Keyword Research
  • Meta Data Optimization
  • Content Structure
  • Internal Linking
  • Fixing Broken Links
  • Page Speed Audit
  • Content Gap Analysis
$4999 Sliver
  • Content Strategy
  • Meta Tag Optimization
  • Content Improvement
  • Content Writing Tips
  • Duplicate Content Audit
  • Link Building Advice
  • Outreach Strategy
  • Link Audit
$7999 Gold
  • Competitor Analysis
  • Backlink Analysis
  • Technical SEO Audit
  • Canonicalization
  • XML Sitemap
  • Hreflang Analysis
  • Website Migration
  • Internal Linking
Custom Call for a Quote
  • On-Page Optimization
  • Content Optimization
  • Local SEO
  • Structured Data
  • Rich Snippets
  • Image Optimization
  • Reporting & Analytics
  • SEO Consulting
Running a SEO content audit, we will help you accomplish many important goals: we help you identify content that is getting results, types of content that aren’t working, what content you can remove, find opportunities for re-purposing, and update outdated content.

PurpleZ’s SEO Content Audit Strategies in 2023

Strategy 1

Identify Keywords

Identify the most relevant and important keywords for your website and content.

Strategy 3

Content Audit

Review existing content and assess how well it is optimized for the identified keywords and other SEO best practices.

Strategy 2

Website Audit

Perform an audit of the website structure and content to determine how well it is optimized for the identified keywords and other search engine optimization (SEO) best practices.

Strategy 4


Provide a detailed report outlining the findings and recommendations for improving the website and content to improve search engine visibility.


  • No. of Pages
  • Keyword Audit
  • Competitor Analysis
  • On-Page Optimization
  • Content Suggestions
  • Link Analysis
  • Page Speed Audit
  • Usability Audit
  • Schema Markup
  • Conversion Rate Optimization
  • Reporting & Recommendations
  • Consultation


  • 20


  • 50


  • 150


  • 500

SEO Content Audit Discussion and Q&A

If you have a website, you’ve worked on improving its SEO over time. You might have added keywords to your title tags and meta descriptions or created more link-building opportunities from other sites. However, there are still many ways to improve your site’s search engine ranking by reviewing its content.

A content audit analyzes the current state of your website’s content for keywords, meta tags, and other factors that will help with SEO rankings. It can give you an idea of how effective your efforts have been in optimizing your site for search engines like Google or Bing.

What Is a Website Content Audit?

A website content audit comprehensively analyzes your website’s current structure, content, and performance. It’s a critical step in improving your site’s traffic, conversions, and ranking.

A website audit can be done manually or automated using tools like Screaming Frog SEO Spider or Ahrefs Site Explorer. The best part about these tools is that they provide you with actionable insights about the issues on your site in real time without having any knowledge of coding or programming languages.

This gives us an idea about how important it is for business owners/marketers to ensure that our websites are performing well from an SEO perspective before launching them into live mode, as it will save us time later on when we need to fix things quickly!

Why Do I Need A Website Content Audit?

There are several reasons why you should conduct a website content audit. The first reason is to improve your website’s performance. Your site needs to be optimized for search engines, and this can only be done if you know what type of content people want to see on your site and how it can be improved. You also need to understand what makes visitors stay longer on your site and where they go when they leave.

The second reason conducting an audit is important is because it helps understand what people want from your business, which will help create better strategies for attracting new customers through advertisements or social media posts, etcetera!

The SEO Content Audit Process

The SEO content audit process is a systematic way of diagnosing and correcting the issues with your website. Perform a thorough analysis of your existing content, which will help you identify the problems with it. Once these problem areas have been identified, we’ll work together to fix them so that they no longer hinder search engine visibility or user experience.

The next step is re-auditing the site after making changes–this helps ensure that no mistakes were made during implementation and allows us to catch any remaining issues before they become more serious problems down the road!

What Do I Do With The Results Of My Website Content Audit?

Now that you’ve completed your website content audit, it’s time to take action. Here are a few things to do first:

  • Improve Your Site Content
  • Make Sure The Pages Are Set Up Correctly
  • Ensure That You Have Good Internal Linking In Place On Your Website
  • Ensure That You Have A Good External Link Profile For Each Page Of Your Site (This Includes Backlinks From Social Media Accounts And Other Sites)

Before we get into how to improve your site’s SEO by optimizing its content, let me explain why this is so important in the first place.

Who should do the SEO content audit?

The SEO content audit is a great way to improve your website’s performance. Anyone can do the audit with access to the site, but it’s best if the person doing the audit has some experience in SEO.

  • Website owner: No one is better suited than yourself if you own and manage your site! You’ll know exactly what needs improving and how to do so.
  • Marketing manager: If you’re responsible for optimizing your company’s online marketing efforts (including websites), this might be an ideal job for you too.
  • Webmaster: If someone else manages all of your company’s digital properties, they may want their own expert opinion on how well their work is doing – especially if they get called into meetings where performance figures are discussed regularly! This can also be helpful from an internal perspective – if everyone knows what needs updating, then everyone will feel more engaged with improving those pages over time, leading me to my next point…

Keywords, meta tags, links, and other aspects of your website can be improved to give you better rankings.

Keywords, meta tags, and links are all important to consider when optimizing your website’s content. Having the right keywords in place will ensure that search engines find what they’re looking for when someone searches for those terms. This helps them understand what you’re offering on your website so they can send more traffic over time. Having good meta tags also makes it easier for Googlebot (the crawler software used by Google) to crawl through all of the pages on your site quickly and efficiently without having any trouble finding specific sections or pages within each page of content, such as headers or footers which may contain additional information about what’s available at this location online if someone were interested enough in learning more about these topics before deciding whether or not investing in purchasing products/services offered here would be worthwhile doing so.”


This thread helped you understand the importance of a website content audit and how it can be used to improve your SEO. Remember that having a well-optimized website will make for better search engine rankings and drive more traffic to your site. You can totally count on us if you need help with any aspect of your business or organization’s online presence, 

Just fill out the form below and get a free 30-marketing audit!


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